This was a short twelve minute comedy film we made some years ago about conceptual art and its critics. At the time, it was much appreciated by former director of the Institute for Contemporary Arts, Ivan Massow, who was fired for describing modern concept art as "pretentious, self-indulgent, craftless tat" and "the product of over-indulged, middle-class [...], bloated egos who patronise real people with fake understanding". He called the ICA a "pillar of the shock establishment". He attacked Tracey Emin saying she "couldn't think her way out of a paper bag", though he admitted this comment was "a little below the belt." Since then they have become best buddies and he has completely revised his opinion.  This film can be said to mock both sides of the equation. It is not suitable for children and will almost certainly offend. If you click on it anyway, you are clearly a seeker of cheap sensation. Well done.